“It’s not what you know, it’s who you know.”
Whether we like to admit it or not, the cliché is true.
While studying and learning the fundamentals of public relations is the backbone of your career, networking will be the most important factor for “getting your feet wet” in this crazy and hectic world of PR.
Connections matter and networking is the name of the game in public relations.
It is not unfair either to say this either. Think about it as if if you were a prospective… Continue
Posted on April 15, 2009 at 6:04pm